A team led by industry professionals

William W. Latimer, Ph.D., M.P.H., is a seasoned higher education leader and admissions expert with decades of experience guiding students and institutions toward success. Over the course of his career, he has served as President of Chestnut Hill College in Philadelphia and The College of New Rochelle, as Vice President at Mercy University’s Bronx Campus, and as Founding Dean of the School of Health Sciences, Human Services, and Nursing at Lehman College, CUNY. In these roles, Dr. Latimer oversaw admissions offices, evaluated applications and essays, and made critical enrollment decisions that shaped the student body of each institution. His leadership has spanned the entire spectrum of higher education—from major R01 research universities to community colleges—giving him rare insight into how different schools assess applicants and what makes a student stand out.

Dr. Latimer has not only led admissions and enrollment growth, but also championed first-generation college students and students of color, significantly increasing both enrollment and graduation rates. With a career rooted in both academic research and hands-on admissions decision-making, he understands every step of the process, from preparing in middle and high school through acceptance and thriving in college. 

Families working with Dr. Latimer gain the benefit of his unique perspective as someone who has been on the other side of the admissions table—reviewing applications, weighing essays, and making the “yes” or “no” calls. His experience ensures students receive expert, tailored guidance to maximize their success and reach their dream schools.

Dr. Catherine Alicia Georges is a distinguished nurse, professor, academic administrator, and nonprofit leader with decades of experience shaping education and student success. A graduate of Seton Hall University (B.S.N.), New York University (M.A. in Community Health Nursing Administration), and the University of Vermont (Ed.D. in Educational Leadership and Policy Studies), she has combined her clinical background with a lifelong commitment to teaching, mentoring, and academic leadership.

Since 1975, Dr. Georges has been a cornerstone of Lehman College, CUNY, where she rose from lecturer to professor and chairperson of nursing, guiding generations of students and helping shape academic programs that reflect both rigor and opportunity. She has also served as president of the National Black Nurses Association and the National Black Nurses Foundation, and in 2018 was appointed National Volunteer President of AARP, reflecting her deep commitment to equity, access, and community leadership. Beyond higher education, she founded CAG Home Health Services in the U.S. Virgin Islands and has served on numerous boards and advisory councils, including those of AARP, the U.S. Department of Health and Human Services, and the American Association of Colleges of Nursing.

With leadership experience ranging from community-based education to national organizations, Dr. Georges brings unmatched perspective on preparing students for success at every stage—from early education through college and into professional life. She has spent her career advocating for students, guiding them to overcome barriers, and ensuring they have the tools to achieve their full potential in higher education and beyond. Her wealth of knowledge and commitment to student empowerment make her an invaluable mentor for families navigating the college admissions journey.